The secret of success in choosing names is
1/ Not being too clever
(if you have to explain rationale of name selection then it is not good name)
2/ do not use too many contractions or acronyms like iloveu
3/ Search for keywords , Trends , catchy names .
4/ Just because you think CrappyName.com is valuable doesn't make it so
5/ Value/price of name is ALWAYS determined by person buying name.
6/ Remember not everyone who can afford names has the ability to choose good names. Money has never been able to subsitute for talent.
Recent post I made on NamePros.com
